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== =USC= USC is a retail store that sells designer label clothing across the United Kingdom. The first USC store opened in 1989 in Edinburgh and first dealt in sports clothing. USC used to stand for United Sports Corporation (But no longer does) and was set up by Angus Morrison and David Douglas. The company and has opened 36 since. **__Brands:__ G Star Firetrap Diesel Gio Goi Timberland Fred Perry** Rockport Ted Baker Calvin Klein** K Swiss**
 * Henri Lloyd
 * Bench

USC is part of the West Coast Capital group owned by Sir Thomas Blane Hunter. USC went into administration on 29 December 2008. 15 of the company’s 58 shops in the UK have been affected. The remaining stores will be bought up by Dundonald Holdings Ltd. It was widely reported that only 15 stores were to close its doors and that Sir Tom hunter was saving all but 300 members of staff's jobs, however, 29 stores in total shut, with over 500 members of staff losing their jobs including those at head office. __Internal__ Employees - can decied to help people find clothes they want or not Managers - can change shop layout to increase sales and change opening hours shareholders - can vote to make a contrevertial change __External__ Consumers - can choose not to shop at usc because of one of the __Internal__ stakeholders actions Government - can change VAT and force prices to increase thus lowering prices Lenders - can force usc for repayment Adiministrators - USC were at the mercy of the administrators when the declared insolvency (Unusual!!)
 * __Stake holders__**


 * __Role of business in society__**

USC's role insociety is wealth creation by supplying branded jeans to the public ( Satisfying human wants)